Top 30 South Florida Interior Design Influencers to Follow in 2025

Follow nicole alterman on instagram for high-end interior ideas you can apply in floridas homes. Her tiktok clips turn lighting, textiles, and scale into clear steps you can learn and implement right away.

Our guide covers 30 voices across south florida, from miami-dade to palm beach, with instagram and tiktok content that keeps projects practical. We highlight yvette and arana, who translate tropical light into texture and scale, and marisraffa, who experiments with form. simões offers a restrained palette for compact floridas apartments, while alterman and gardener share materials lists and sustainable options. Each entry includes a contact route and notes on collaborations across mexico, with local studios that ship to florida addresses.

To get the most from these creators, start by creating boards on instagram saved posts, then watch short tiktok clips for practical tips. Compare approaches under the tag interiordesign to learn how different aesthetics handle light, texture, and scale in real rooms.

Expect a mix of real residential projects, boutique showrooms, and seasonal updates that spruce up spaces without overhauling them. Each entry includes material choices and layout decisions you can adapt, with supplier tips to simplify planning.

Keep this list handy through 2025 to stay inspired in sunny environments across floridas. Use instagram and tiktok to spot trends, then translate them into practical changes for your home, with tips from high-end spaces and comfortable rooms alike.

City-by-City picks: Miami, Fort Lauderdale, and Palm Beach designers to watch

Miami

• Miami: Maris Raffa (marisraffa) blends colorful palettes with a lifestyle-forward approach, elevating spaces throughout Miami and fueling campaigns that highlight real personality and travel-inspired moments.
• Miami: Miculitzki Studio (miculitzki) pushes bold textures and art-led installations, turning compact rooms into full, layered environments in a search for fresh voices.
• Miami: Simões Studio (simões) pairs university-backed research with artist-led creation, delivering design-forward spaces that feel authentic and creator-driven.

Fort Lauderdale and Palm Beach

• Fort Lauderdale: Aranalac Interiors (aranalac) crafts coastal color stories and tactile textures that elevate daily living, with real materials and durable finishes.
• Fort Lauderdale: Joelsson (joelsson) & Hoyos (hoyos) blend Scandinavian clarity with tropical warmth, delivering clean lines and a vibrant palette for modern waterfront homes.
• Fort Lauderdale: Raffa team (raffa) curates campaigns that connect with local artists and reflect their personality, with strong contacts across galleries and studios.
• Palm Beach: FireFinish Interiors (firefinish_interiors) anchors homes with high-gloss finishes and statement textures, delivering full-service, luxury experiences that shine in bright light.
• Palm Beach: Aranalac (aranalac) leads color-forward coastal design, collaborating with creators and maintaining contacts to keep projects moving smoothly.
• Palm Beach: Maris Raffa (marisraffa) adds Palm Beach elegance with a travel-ready lifestyle, a refined but colorful style, and a personality that resonates.

Signature looks and styling cues to borrow for coastal interiors

Start with a coastal palette of seafoam, sand, and driftwood neutrals, then layer texture with linen, jute, and wicker. This recognized approach brightens sunlit rooms and reads authentically in Florida coastal homes; you’ll see it echoed in the projects of camila lobo and alenacapradesign, where clean lines meet tactile surfaces.

Mix signature furniture with material contrast: a curved linen sofa, a driftwood coffee table, and a textured rug in natural fibers. Add brass hardware and glass accents to catch light. Designers in Florida, including asid professionals, promote this balance, and many following these cues keep spaces calm and collected year-round.

Look inspired by raffa cara projects features soft-white walls, oyster textiles, and beam-like lighting to create serenity in coastal rooms.

The camila lobo approach uses light woods, slim profiles, and woven textures to keep spaces airy; this emphasis on minimal ornament elevates natural light, and alenacapradesign shows how tactile surfaces complete the look.

In marisraffa and ronnyconstansi portfolios, expect curved silhouettes, terrazzo-like floor details, and glass-front cabinetry that reflect sunlight. Valentina and sofia introduce restrained color pops via art, ceramics, and cushions that echo sea hues without overpowering the palette.

Creating a cohesive coastal interior starts with a simple plan: a mood board, fabric swatches, and a selection of finishes that mirror the sea. Source from Florida suppliers to promote local craftsmanship, and build a running list of homedecor staples that you can reuse across rooms. Our design services can streamline the process by coordinating suppliers and timelines. Following these cues will guide you toward spaces that feel breezy, refined, and inviting.

For a turnkey result, align lighting with natural daylight, choose washable textiles, and test color under sun exposure. When presenting to clients or an audience, reference projects by camila lobo, raffa cara, marisraffa, valentina, sofia, ronnyconstansi, and alenacapradesign to illustrate how signature looks translate into everyday living.

Behind-the-scenes formats worth following: tours, shop-the-look, reels

Start with a three-format cadence: weekly studio tours, shop-the-look reels, and behind-the-scenes making clips, all anchored to your miami-based residential full-service studio. Forge partnerships with brands like britto, raffa, woodhouse, and nicolewhitedesignsinteriors to extend reach, while keeping content colorful and practical. Draw insights from erin (co-owner), jaegger, and sofia to shape captions that educate your audience and invite them to explore your process, learn new tricks, and see how color and texture come together.

Tours: 60-90 seconds; start with a bold focal point in a residential space, then walk through finishes, cabinetry details, lighting, and space planning. Include 3-5 cutaways to material palettes; label items on screen with names and sources (asid colorways for quick palette reference). Keep captions actionable: item names, color codes, and direct links in the post. Let jaegger and sofia host, while erin offers client context as co-owner. Elevate production to a new level with a simple tripod setup, clean room tone, and a friendly voice that feels like a real tour, not a sales pitch.

Shop-the-look: curate 5-7 items per reel that recreate a space’s vibe, then show the arrangement in a single shot before a swipe-through of each product. Add on-screen product names and sources, and drop direct links in captions. Tag brands like britto, raffa, woodhouse, and nicolewhitedesignsinteriors; they gain visibility and you earn trust through actual product recommendations. Use a quick 3-second montage to spruce the look between items. Features from a few co-hosts keep the tone relaxed, and invite viewers to explore your design sensibility. They can reuse the format across other rooms to build a consistent library.

Reels: deliver short process clips that reveal making decisions in real time: fabric choices, hardware pulls, layout tweaks. Use a 0- to 15-second intro, then a 15-second outro with a clear CTA. Create series such as “palette picks with sofia” or “sauer hardware in action” to build consistency. Include color therapy cues to set mood and help viewers understand color theory. Leverage insights from jaegger, sofia, and erin as co-owner to craft captions that educate and invite collaboration. Use explore and learn in captions, and feature field visits to supplier showrooms to extend reach. Position yourself as a creator who shares practical tips, not just pretty pictures.

Turning influencer ideas into real projects on a budget and timeline

Kick off with a 14-day discovery sprint to convert influencer ideas into a practical brief. Discover patterns from jessicajaeggerdesign, sierra, marinabargouticom, miculitzki, barghouti, laura, and laila, focusing on palm locations and Chicago-inspired tonal references. Build a two-look concept that translates to a living room and balcony, aiming for elegance and a hgtv vibe. Map materials, finishes, and a scalable look for across-unit variations throughout the location, so the most expensive decisions stay under control. Include a plan for copy and lighting that keeps the look coherent throughout the space and ready for social content to boost likes.

Lock a 28-day build plan with gates: 7 days for procurement and sourcing, 7 days for styling and build, 7 days for photography and copy, 7 days for final review and deliverables for sell-ready, commercial-ready visuals. Keep most purchases local to palm-area studios to minimize shipping; use Chicago trade references for supplier ideas. The plan elevates client confidence and delivers a world-ready look that resonates with designers and clients alike.

Collab basics: outreach tips, rates, and setting expectations

Outreach tips that convert

Begin every outreach with a concise value proposition and a fixed rate sheet, then tailor it for each creator. Personalize the intro by naming a recent post or project–refer to marinabargouticom’s apartment shoot or a colombia-based project–to show you follow their work and understand their audience. Present a simple offer: one feed post plus two stories, with an optional full video tour if it fits their format. Include a direct link to your portfolio and a brief media kit, and specify travel coverage for hospitality shoots in cities like Nashville. Our group includes erin, cara, and simões, coordinating with a gardener to prepare on-site spaces. Propose a fast decision window (72 hours) and a straightforward contract to minimize friction for their team. Keep the tone friendly, practical, and aligned with a seasonal angle that matches their most engaged content.

To speed responses, use a ready-to-send email template: subject line, a 2-sentence intro, 3 sentences on value, deliverables, and rates, plus a clear CTA and deadline. Mention their audience size and your cross-post plan to reach hundreds of engaged followers, and share a short case study from erin collaborating with cara on a similar apartment project. Include simple details about your space and services–full styling, photography, and copy–so they can preview the collaboration with real expectations.

Rates, deliverables, and timelines

Use transparent pricing with ranges by scope: basic post $350–$900; basic plus 2 stories $500–$1,200; full feature with video tour and multiple formats $1,800–$4,500. If you need longer usage rights or exclusive first rights, add 20–40% to the base. For hospitality shoots in Nashville, include travel and per-diem estimates in the final quote. Deliverables should be precise: 1 feed post, 4–6 Instagram stories, 1 reel, captions prepared, and cross-post across agreed platforms. Rights: non-exclusive use for 6 months with an option to renew; for an extended campaign, set a full-season rate. Timelines: draft proposal in 2 working days, content ready for review within 7 days, publish within 14 days of approval. Include a 48-hour approval window and a fallback date. State payment terms clearly: 50% upfront, 50% on delivery; late payments incur a standard 2% monthly fee.