Alex Consani
IMG Models · Petaluma, United States
Born July 23, 2003 in Petaluma, California, USA · Height 180 cm · Agency: IMG Models · Updated June 2026
Two facts bracket Alex Consani's career so far. At twelve she was the youngest transgender model in the world; at twenty-one she stood on the Royal Albert Hall stage as the first transgender person ever to win the Fashion Award for Model of the Year. Between those two milestones sits the least traditional route through fashion of her generation: an absurdist TikTok account that taught the runway establishment something it didn't know it needed — a model with a personality the camera can't flatten.
From Petaluma to Slay
Alex Monette Consani was born on July 23, 2003, in Petaluma, California, to parents about as far from fashion as the industry allows: her mother works in water conservation, her father with Guide Dogs for the Blind. She knew who she was early — wearing feminine clothing from age four, choosing the name Alex at eight, and going through hormone replacement therapy during puberty. Her modeling start was equally direct: in early 2015 her mother spotted a Facebook advertisement for Slay Model Management, the Los Angeles agency staffed entirely by transgender models. Alex signed at eleven, worked at twelve, and a 2016 Cosmopolitan Germany profile of the thirteen-year-old went viral — followed by a shoot alongside Pose actress Dominique Jackson.
The Algorithm Years
The conventional ladder followed: IMG Models signed her in August 2019 at sixteen, and she moved to New York at eighteen, graduating from Petaluma High School and enrolling at Pace University on a pair of hometown scholarships. But the thing that separated her from every other IMG new face happened on her phone. Posting as captincroook — alter ego "Miss Mawma" — she began making loud, unhinged, Gen Z-fluent comedy on TikTok during the 2020 lockdowns: subway dances, public-space chaos, bleached brows and zero self-seriousness. By 2022 she had 700,000 followers; by early 2024, more than three million and over 150 million likes. The Cut's verdict on the format — videos that "involve her being very loud and sort of annoying in very public spaces" — came wrapped in the observation that they were "constantly going viral," which was precisely the point. Forbes put her on its Top Creators Fashion 50 list in 2023 with the highest engagement rate of anyone on it — 21.5% — and i-D admitted she was "as well known for her harebrained subway dances as she is for her turns on the Alexander McQueen and Versace runways."
The Work Beyond the Feed
The runway résumé caught up fast. After a 2021 Tom Ford debut in New York, she walked Versace and Alexander McQueen for Fall/Winter 2022, then a Spring/Summer 2023 season — Boss, Burberry, Chloé, Roberto Cavalli, Coperni — that made Vogue's standout-models list. Jean Paul Gaultier made her the face of its Knwls collaboration in 2023; Conner Ives built his entire Depop-collaboration collection, pointedly titled "Late Capitalism," around her as its exclusive model. She also appeared in "The Tour '23," Victoria's Secret's filmed reinvention of its show — a year before the real runway returned. What the bookings share is a paradox critics kept noting: CR Fashion Book called her bleached hair and "fairy-like" features distinctive, but her walk "serious and powerful" — the comedian vanishes at the top of the runway. In 2024 she crossed into music-video canon, appearing in JT's "Okay" and Charli XCX's "360" — the defining visual of brat summer. The 2026 season confirmed the A-list: a fiery McQueen Spring/Summer 2026 campaign opposite Caroline Polachek, a place in Demna's debut Gucci campaign, and Revolve's first Los Angeles campaign alongside Anok Yai.
Model of the Year
On October 15, 2024, Consani and Valentina Sampaio became the first transgender models to walk the Victoria's Secret Fashion Show — the same franchise that once defined a far narrower idea of a supermodel, built by Angels like Adriana Lima. Seven weeks later, on December 2, the British Fashion Council named her Model of the Year, a first for any transgender person. She used the stage precisely: "I'm the first trans woman to win this award. I can't accept it without thanking the females who came before me and specifically the Black trans community that really fought for the space." By then the industry had run out of restraint: E! News called her "fashion's new it girl" as early as February 2023, and both Bustle and PinkNews crowned her the It Girl of 2024 outright. The honors have stacked up around it — GLAAD's 20 Under 20 in 2022, Forbes 30 Under 30 in December 2024, Time's inaugural Time 100 Creators list in 2025.
The Business of Being Alex
Consani's commercial value runs on a different engine than the supermodels she's compared to: engagement. Brands book the audience and the wit along with the walk, which is why her contracts skew toward campaigns that let her be a character — and why the Forbes creator rankings track her alongside influencers rather than only models. Reliable earnings figures aren't public, and estimates floating around creator media should be read as guesses; what is documented is the trajectory — from an agency found through a Facebook ad to fronting Gucci's new era within a decade.
The Private Side
For someone whose job is being loudly public, Consani keeps her romantic life almost entirely offstage: as of mid-2026 she has never publicly confirmed a relationship, and interviews that try to pry get deflected with a joke. The closest thing to a public artifact of her love life is the handwritten list of dream-man requirements she keeps folded inside her Birkin bag — revealed, with zero names attached, in Vogue's "In the Bag" episode. If and when she decides to share more, it will be on her timing; until then, the dating chapter of her biography is intentionally blank.
Where She Is Now
In May 2026 she became the first trans woman to serve on the Met Gala's host committee, a year after making her debut on its red carpet. She is filming a supporting role in "Peaked," a high-school-reunion comedy with Amy Sedaris — her first proper movie part. The bleached brows, the Miss Mawma chaos and the McQueen contracts coexist the way they always have: she remains an IMG model, a Pace student on pause, and according to a string of publications from E! to L'Officiel, the consensus It Girl of her generation — the rare title she earned twice, once on the feed and once on the runway.
Frequently asked about Alex Consani
What does Alex Consani carry in her bag?
Inside her Hermès Birkin, per Vogue's In the Bag: an antique journal from Paris, crystals 'for good vibes,' her own Vogue Italia and Vogue Japan covers — and a handwritten list of everything she wants in a dream man.
What is in Alex Consani's closet?
She kept the red lace McQueen bumsters from the Seán McGirr Spring 2026 show — the designer let her take them home after she complimented them backstage.
Did you know
- Her March 2025 Chicken Shop Date with Amelia Dimoldenberg — 'two divas and two nuggets and chips' — instantly became one of the show's most-watched episodes.
- She told Vogue she partly learned how to be a top model from a Wii video game — and she still carries the game in her bag.
- Her favorite school subject was math: 'Things are either right or wrong, and if they're wrong there's a way to fix them.'
- 'I feel like I'm good at what I do and my identity shouldn't be the underlying factor. I have an amazing platform so I've used it to talk about my transition... But I'm so much more.'
- On her famous energy: 'The personality that I have and the energy that I give is so heavily inspired by Black trans women. People see me as kitschy and different, but if you're ever around a Black doll, then you kind of get the same energy.'
- Her Vogue Beauty Secrets episode is a masterclass in the signature look: bleached brows and a smoky eye, self-applied.
- The Face's rapid-fire profile pinned down her essentials: a giant Alaïa hat (favorite garment), anything with cheese (favorite food), and a TV she can't live without.
- The most sentimental piece in her closet is a black crocheted vest from her mom's nineties wardrobe.