History & Founding
Premier Model Management was established in 1981 in London by Claudia Schlessinger and her husband, Terry Schlessinger. As one of the pioneering agencies in the UK's modeling industry, it emerged during a significant era for fashion, when the sector was shifting toward more diverse and international representation.
Business Model & Divisions
Premier operates as a full-service model management agency, representing talent across various sectors including high fashion, commercial advertising, editorial work, and digital campaigns. Its business model centers on personalized representation, where a team of experienced agents handles bookings, negotiations, and career guidance for each model.
Notable Models & Campaigns
Premier has been instrumental in launching and managing the careers of several prominent figures in fashion. Among its notable alumni and current roster are models like Georgia May Jagger, who has fronted campaigns for brands such as Hudson Jeans and Rimmel London, and Lily Donaldson, a veteran of Victoria's Secret shows and Vogue covers.
Global Presence
Headquartered in London, Premier Model Management maintains multiple offices within the city to facilitate its operations, including scouting hubs and administrative centers. While primarily UK-based, the agency extends its reach globally through strategic partnerships and a network of international bookers.
Industry Impact
Premier Model Management has significantly influenced the modeling industry by championing diversity and sustainability in representation. Since its founding, it has advocated for fair treatment, including better working conditions and mental health support for models, aligning with broader industry shifts toward inclusivity.