History & Founding
Heroes Model Management was established in 2011 in New York City by industry veteran Dror Cohen. Cohen, with prior experience at agencies like Ford Models, aimed to create a boutique firm focused on scouting and developing unique talents in the fashion world.
Business Model & Divisions
Heroes operates as a full-service modeling agency, representing a roster of over 200 models across various divisions. Its business model centers on personalized management, scouting emerging talents for editorial, runway, commercial, and advertising work.
Notable Models & Campaigns
Heroes has built a reputation for representing diverse and influential models who have appeared in major campaigns and editorials. While the agency maintains a selective roster, its talents have contributed to bookings with brands in the fashion and beauty sectors.
Global Presence
Headquartered in New York, Heroes Model Management maintains its primary office in the heart of the fashion district. The agency's reach extends internationally through partnerships and scouting networks, allowing models to work in key markets like Paris, Milan, and London.
Industry Impact
Since its founding, Heroes has played a role in promoting inclusivity within modeling, scouting diverse talents that challenge traditional beauty standards. With over a decade in operation, the agency has influenced the shift toward representation in fashion campaigns, supporting models who break barriers in editorial and commercial spaces.
